Spark Minda, Ashok Minda Group participated at the John Deere India ‘Technology Day’ that was held at John Deere Technology Centre, Pune on 26th and 27th September 2017. As part of initiative, Spark Minda was invited to showcased and demonstrate latest technological products and unique capabilities during the John Deere Enterprise Electronics Conference. The event provided an opportunity to demonstrate relevant and innovative products, tools and capabilities to John Deere employees and leadership. It also opened up avenues for future partnerships towards cooperation.
The John Deere Enterprise Electronics Conference was graced by John Deere Leadership Team. The event created an environment with excellent opportunity in the field of futuristic technology, bringing together key stakeholders, strong influencer’s in the development of this sector at the technology centre in Pune. The technical interactions were held around the electronics solutions for farming sector.
There was a high interest from all participants and visitors during this event. During the two-day fair, our Group had the opportunity not only in terms of brand visibility, but also to connect to various audiences on specific subjects in the field of innovation. Our stall had a big footfall and generated great amount of excitement and opportunities for our group as a whole.
The Technology Day platform gave our organization to showcase and demonstrate our products and processes which mutually benefitted and brings in Knowledge sharing, technology transfer and product familiarization amongst John Deere Engineers. The great ideas flow from each and every supplier company through such forums and many concepts gets successfully implemented to give ‘John Deere’ the required edge.
From Spark Minda, Ashok Minda Group, the Business Group Companies that participated and showcased products at stall were SMIT, EI Labs, Minda SAI (Wiring Harness & Component Division), Minda Stoneridge, Minda Corporation-Security Systems and Minda Autoelektrik. On Display were Security Systems – Remote based Immobilizer, Smart Key; Wire Harness – PDU, Fuse Blow Indicator, Oil Sump, Battery Tray; Instrument clusters – TFT Re-configurable clusters, Infotainment System; Sensors- Soot, Temperature, Position & level; Starter Motor & Alternators; Body Control Module, PEPS, CAN2BLE, Telematics Unit besides others. Our Group was represented by, Mr Saurabh Tyagi, Mr Gorav Sharma, Mr Rajeev Sharma, Mr Yusuf Chikodi, Mr Hemant, Mr Sunil Goel, Mr Ritwik Guha, Mr Harjeet Singh, Ms Shubhangi, Mr Abhijit Phadke, Mr Anil Batra, besides others.
The stall at the John Deere ‘Technology Day’ was set up by Group Communication and Group Marketing department along with the support of BG teams. A special appreciation for the entire Spark Minda team who kept all the visitors engaged and did a wonderful job in setting up the stall doing demonstrations relentlessly. A great effort put in by each one of them.
Fact File: John Deere is the world’s leading provider of advanced products and services for agriculture and forestry and a major provider of advanced products and services for construction, lawn and turf care, landscaping and irrigation. John Deere also provides financial services worldwide and manufactures and markets engines used in heavy equipment. A Fortune 500 company, with around 60,000 employees, John Deere today has a footprint in 160 countries across the globe. In India, the John Deere operation include the Tractor factories at Pune and Dewas, the Electronics System operations at Pune, the Combine factory at Sirhind, Punjab, and the John Deere Technology Center – India (JDTCI), Pune. John Deere’s India Agricultural Equipment business manufactures modern tractors from 35 to 70 HP for both domestic and international markets. Whereas, JDTCI provides services in the areas of Information Technology, Engineering Services, Manufacturing Services, Embedded Systems, Technical Authoring and Technology Innovation for John Deere’s operations worldwide.